We as watch enthusiasts enjoy the diversity, creativity and innovation that microbrands bring to the world of watches. These small businesses are feeling the financial crunch from coronavirus restrictions. For us, it would be devastating to see micro brands vanish. But, watch enthusiasts concerned about the survival of their favourite micro brands can help. We have created a list of our favourite micro brands below. Check them out, practice social distancing and buy online!
Formex Swiss Watches, established in 1999, is an independent family-owned watch manufacturer based in Biel/Bienne. With roots in high-end watch manufacturing, they develop and produce watches that meet the highest quality standards in the industry and equip them with unique engineered features to add more functionality and comfort. One such feature is the patented Case Suspension System, the ultimate shock absorption system designed to protect the watch movement and deliver unparalleled comfort on your wrist. Through an innovative distribution model, Formex offers an affordable luxury watchmaking experience for those who appreciate fine timepieces and exceptional craftsmanship.
The prestigious Swedish watch brand Sjöö Sandström is one of the world’s few independent watch manufacturers and in Sweden the only one of its kind. It all began in 1986 with a vision and two watch enthusiasts and entrepreneurs who wanted to again place Sweden on the map as one of the world’s leading watchmakers.
We have a long and fine watchmaking tradition in Sweden, and Sjöö Sandström’s watches are excellent examples of this. Sjöö Sandström is keen to manage and develop the visions of its founders – which in the end is also about continuing the Swedish watchmaking tradition. The watches are manufactured by hand and are only built on order in Sjöö Sandström’s workshop and head office located in Stockholm.
The team behind WatchBandit are watch enthusiasts who are always looking for exceptional watches and of course love Mircrobrands. On those principles, they founded WatchBandit in 2014. They love small, independent, innovative and contemporary watches as well as niche strap manufacturers who have the courage, dedication, and sense of design to create special products for all of us. This inspired them to start WatchBandit, the shop for mechanical watches and quality straps that you will not get on every corner. Use discount code WRISTPORN and save 15% on your order.
We will build on this list over the coming days with more brands as well as short bios. So keep checking in…